Joico Color Intensity Passion Berry 118ML Moisturizing Hair Treatment Demi-Permanent Light Blonde Copper Formula:

Demi-Permanent Light Blonde Copper Formula: Delivers natural-looking blonde tones with a vibrant copper undertone

Apply to the scalp and gently massage evenly

The 500g size is perfect for regular use

Made in USA

Joico Color Intensity Passion Berry 118ML Moisturizing Hair Treatment Demi-Permanent Light Blonde Copper Formula:Joicos Color Intensity Semi Permanent intensely concentrated pigments are designed to help you create over the top results that last up to 20+ shampoos.* Color Intensitys intermixable formula can be applied straight from the tube, or mixed and mingled to your hearts content for endless creative possibilities. Bonus: NO DEVELOPER REQUIRED! + Over the top vibrancy that lasts and lasts. + Reconstructs for guaranteed healthier looking hair after every